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Introducing WP Outreach: The Modern Email Marketing Solution Built for WordPress

We’re excited to announce WP Outreach – a powerful, self-hosted email marketing plugin that brings SaaS-level features directly to your WordPress dashboard. No monthly fees, no subscriber limits, complete data ownership.

Why We Built WP Outreach

As WordPress Download Manager users, you understand the value of owning your digital products and having full control over your business. But when it comes to email marketing, most solutions force you into expensive monthly subscriptions that scale with your subscriber count.

We asked ourselves: What if you could have the same powerful email marketing features of Mailchimp, ConvertKit, or ActiveCampaign – but as a self-hosted WordPress plugin?

That’s exactly what WP Outreach delivers.

Feature Highlights

Perfect for Digital Product Sellers

If you’re selling digital products with WordPress Download Manager, WP Outreach becomes your secret weapon for customer engagement:

1. Product Update Notifications

Let your customers know when you’ve released a new version of their purchased product. Set up automations that trigger when you update a package, automatically sending personalized emails to customers who own that product.

2. Welcome Email Sequences

When someone purchases your digital product, automatically enroll them in a welcome sequence. Introduce them to your brand, share tips on using their purchase, and nurture them toward their next purchase.

3. Build Your Audience

Add subscription forms to your download pages. Offer free resources in exchange for email addresses. Build a list of potential customers you can market to directly – without paying per subscriber.

4. Re-engagement Campaigns

Reach out to customers who haven’t purchased in a while. Announce sales, new products, or exclusive content to bring them back.

Powerful Email Infrastructure

WP Outreach supports multiple sending methods to ensure your emails get delivered:

Method	Best For	Included
WordPress Mail	Small lists, getting started	✓
Custom SMTP	Using your email provider (Gmail, Outlook, etc.)	✓
Amazon SES	High-volume sending at $0.10 per 1,000 emails	✓

With Amazon SES integration, you can send 100,000 emails for just $10 – a fraction of what services like Mailchimp charge.

Visual Automation Builder

Create sophisticated email workflows with our visual automation builder:

• Triggers: Start automations when subscribers join a list, get tagged, or sign up
• Actions: Send emails, wait periods, add/remove tags, add to lists
• Conditions: Branch your workflow based on subscriber data or behavior
• Webhook Integration: Connect to external services like Zapier or your CRM

The drag-and-drop canvas makes it easy to visualize your customer journey and create automated sequences that run 24/7.

Enterprise-Grade Features

• Double Opt-in: GDPR-compliant subscription confirmation
• One-Click Unsubscribe: CAN-SPAM compliant with automatic list management
• Open & Click Tracking: Know exactly who’s engaging with your emails
• Merge Tags: Personalize emails with subscriber data like {{first_name}}
• Scheduled Campaigns: Write now, send later at the perfect time
• Queue System: Reliable delivery even for large lists
• Pause/Resume Sending: Full control over active campaigns

Modern, Fast Admin Interface

Built with Vue.js 3, WP Outreach delivers a smooth, app-like experience right in your WordPress dashboard. No page reloads, instant feedback, and a beautiful design that makes email marketing enjoyable.

The interface includes:

• Dashboard with subscriber growth charts and recent activity
• Campaign management with real-time sending progress
• Subscriber directory with advanced filtering
• Template library for reusable email designs
• Comprehensive settings for complete control

How WPDM Users Can Get Started

1. Install WP Outreach – Upload and activate the plugin
2. Configure Your Sender – Set your from name, email, and choose your sending method
3. Create Your First List – Organize subscribers by product, interest, or customer type
4. Add a Subscription Form – Use the shortcode [*wp_outreach_form] on your pages
5. Build Your First Campaign – Use the visual builder to create beautiful emails
6. Set Up Automations – Create welcome sequences and update notifications

Frequently Asked Questions

Is WP Outreach free?

WP Outreach is a premium plugin available to WordPress Download Manager users. Once purchased, there are no recurring fees or subscriber limits.

Can I migrate from Mailchimp or other services?

Yes! You can export your subscribers from most email services as CSV and import them into WP Outreach. Your subscriber data stays on your server.

Does it work with my hosting?

WP Outreach works with any WordPress hosting. For high-volume sending, we recommend connecting to Amazon SES or a dedicated SMTP service to ensure deliverability.

Is it GDPR compliant?

Yes. WP Outreach includes double opt-in, one-click unsubscribe, and keeps all data on your own server – giving you complete control over subscriber data.

Can I use it alongside my existing email service?

Absolutely. Many users start with WP Outreach for specific use cases (like product update notifications) while maintaining their existing email service for other campaigns.

The Future of WP Outreach

We’re continuously improving WP Outreach with new features planned:

• Deep WPDM integration for automatic purchase notifications
• WooCommerce integration for e-commerce workflows
• A/B testing for campaigns
• Advanced subscriber analytics
• More pre-built automation templates

As a WPDM user, you’re part of our community – and WP Outreach was built with your needs in mind.

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Have questions about WP Outreach? Drop a comment below or reach out to our support team. We’d love to hear how you plan to use email marketing to grow your digital product business!